Direct Digital owns many of the leading wellness and nutritional supplements on the market. These brands include Nugenix®, Beneflex®, Lumiday®, and Luminite®. Direct Digital is also the owner of Instaflex®, the nation's top-selling joint support product in GNC stores.
We utilize a proprietary tracking platform, built in our Boston office, to run expansive direct-response campaigns across TV, Radio, Print, and online. Our unique system allows us to quickly build brand leaders.read more
Our unique brands cater to both widely adopted and growing condition-specific vitamin categories. These include joint relief, sleep support, men's health, mood, prostate care, and bone support.read more